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five tips for great campaign buttons

Campaign buttons are a key part of planning a successful bid for any office, from student government to the White House. It's an easy way for supporters to display their endorsement of a candidate and they are a mainstay at speeches, rallies, and almost any other campaign you can name. A well-designed button is important. Just sticking a slogan or a candidate's face on a button doesn't cut it. Buttons might be small, but they have to be memorable and persuasive. Basically, each button is an elevator pitch for the candidate. Making that happen means that the graphics and text on the button have to be well-considered and cohesive. Here are five tips for campaign buttons that should help pull in those "yes" votes.

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Before the era of YouTube videos, Reddit threads, and live video press conferences, there was one campaign staple that was arguably the cornerstone of promoting a political candidate, and that was the campaign button. Since the 1896 McKinley campaign, buttons have been used as an easy, effective and affordable way to support a candidate, and they continue to do so today. Whether you're running a presidential campaign or just hoping to get elected to student government, it can certainly pay to promote your campaign with a button; however, it's important to ensure that your design is effective and well-planned. If you're planning to design a button, read on. We give you 10 tips to ensure that you make a button that is clear and aesthetically pleasing.

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