When people are passionate about something they proudly display it on a button.

People are weird. That's why they wear buttons. What, you were expecting a better explanation? Fine…

So you probably forgot all about psychology class back in High School, huh? But don't worry; people aren't as mysterious as you might think, caveman (or cavewoman). The basic human drives are eating, sleeping and sex. Is any of this ringing a bell or are we not getting through your substance-induced haze?

I don't know about you, but I don't really care to eat buttons. Sleeping with them sounds kind of uncomfortable too. So we can safely assume that the reason people wear buttons is because of sex.

All kidding aside, getting people to wear buttons is about giving them a reason to wear them. It's not about manipulation or exploitation. Your customers will love you when you go out of your way to do something special for them.

Take a gander at these 10 remarkable and compelling reasons your customers are going to pin the entire surface area of their shirts with your awesome pinbacks.

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